Attorney Advertising : Blog Endorsements

A paid "blog endorsement", generally speaking, is providing financial incentive to bloggers in exchange for a review or endorsement of your product or service. This type of advertising can be of use to attorneys who wish to either gain traffic or clients from the paid endorsement, or more commonly, use it to advance their SEO efforts.

While we do not offer paid reviews of attorneys, Sequoia Legal Marketing does provide and can help you find opportunities for your firm to be interviewed, provide articles or expert opinion in blogs related to your areas of practice or geographic location. These opportunities frequently feature links to the law firm or solo attorney's website, which can help improve your websites ranking in searches.

Attorney Advertising :

As of October 6, 2009, the FTC has revised their guidelines governing endorsements and testimonials.

These changes require bloggers to disclose any financial gain (products or payment) in exchange for testimonials, reviews or endorsements.

As part of our dedication to providing our customers with ethical internet marketing standards we will adhere to this policy, as we always have.